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Topic: Apple

Luxury Brands Are Still Casting a Leery Eye Toward Social Media Apple, Rolex and Monocle love their exclusive appeal, but to what end?

While scores of marketers practically bear-hugged Facebook and Twitter when they first launched, seeing these social platforms as an opportunity to reach the masses, luxury brands stayed mostly out of…

November 2, 2014, 11:01 PM EST

Could Alibaba Rescue Apple Pay? Jack Ma may bring mobile pay system to China

Could an Apple-Alibaba alliance be in the works? The two formidable tech companies have started a well-choreographed dance around Apple's new mobile payment system, Apple Pay, which some big retail chains…

October 30, 2014, 12:23 PM EDT

Apple Pays Twitter Some $200,000 for an iPad Ad but Barely Uses Free Social Media This strategy is a head-scratcher

Apple bought Twitter's Promoted Trend today to push its iPad Air 2 launch, which is noteworthy because CEO Tim Cook and company have been reluctant to use social media platforms…

October 16, 2014, 7:24 PM EDT

34 Places Where You Can Start Using Your iPhone to Buy Stuff McDonald's, Macy's, Disney World accept Apple Pay

So Apple’s best lineup of gadgets is out and its next big business is ready for launch—Apple Pay. The mobile payments service launches Monday and today Apple revealed a list…

October 16, 2014, 3:04 PM EDT

Amazon Customers Could Store Movies in the Cloud if This Deal Goes Through In talks with studios to join UltraViolet

Amazon is talking with three major movie studios about digital rights in hopes of giving customers better access to the digital movies they buy on the site, according to The…

October 10, 2014, 4:07 PM EDT

Once Again, Apple and Google Take the Top 2 Slots on Interbrand's List of Best Global Brands Each has a brand value exceeding $100 billion

Apple and Google have once again snagged the top two spots on Interbrand’s list of the 100 Best Global Brands. After ousting Coke from the top spot last year, Apple retained…

October 10, 2014, 11:26 AM EDT

Amazon Will Open a Pop-Up Store in New York City Hanging sign near Empire State Building

Amazon, a longtime foe of brick-and-mortar stores, is hanging out a real sign of its own in a planned New York City outlet. The e-tailer plans to set up a…

October 9, 2014, 4:07 PM EDT

Samsung Has a Robotic Butt Sit on the Galaxy Note 4 in Comical #Bendgate Video No jokes left behind in this rivalry

Once again, Apple is the butt of Samsung's jokes. This time literally. Does the iPhone 6 have a tendency to bend in your back pocket when you sit down? Would the…

October 6, 2014, 9:13 AM EDT

Top 10 Web Video Series: Apple Bendgate Test Goes Viral IPhone 6 curves under pressure

After reports that the iPhone 6 Plus was warping due to the pressure applied when the phablet was placed in the front pocket of tight pants, Unbox Therapy put the…

October 3, 2014, 1:16 PM EDT

Top 10 Branded Videos: KLM Enlists a Beagle to Find Your Missing Phone Too bad it’s just a stunt

KLM cranked up the charm this week to grab the No. 1 spot on the Adweek/VidIQ top 10 branded video chart. The Dutch airline's spot shows off Sherlock, a detective…

October 3, 2014, 5:31 AM EDT

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