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Topic: The Via Agency

Klondike Bar Plays Doctor With a Hot Candy Nurse, and a New Product Is Born Sex sells, even with ice cream

Best ice-cream bar ever conceived? That would be the Klondike Kandy Bar, born an indeterminate number of months after an illicit tryst between a regular Klondike Bar and a tall,…

April 15, 2014, 11:59 AM EDT

Agency Writes Original Holiday Album, Pleads With David Bowie to Cover a Song VIA's year-end quest

Speaking of Christmas miracles, The VIA Agency would like to make one of its own happen. The Portland, Maine, agency's house band recorded a six-track album of holiday music, and…

December 18, 2013, 11:36 AM EST

Ad of the Day: Ray Liotta Says It All by Saying Nothing for 1800 Tequila VIA signs up the ultimate tough guy

Michael Imperioli was tough. Ray Liotta is tougher. The 58-year-old Goodfellas actor stars in a new international campaign for 1800 Tequila that carries the theme "Enough said." And indeed, he says…

October 30, 2013, 10:56 AM EDT

Ad of the Day: Republic Wireless Sticks to the Facts With a Rascal of a Spokesman H. Bud Chadwickson tells it like it is

Is your wireless carrier working you over like a Carolina Bearded Tick on a baby hog's ankle? Might be time to switch to Republic Wireless. That's the advice from one H.…

July 9, 2013, 1:43 PM EDT

VIA Hires Translation's Leahy as President Maine agency brings in top account planner to improve the work

Five months after coming up short in the finals of the U.S. review for Mini Cooper, which would have been its highest-profile client yet, The VIA Agency is adding a…

October 25, 2012, 4:13 PM EDT

The Contender John Coleman wants to make his surging Via Agency the next Wieden + Kennedy—in the other Portland

In November 2009, as John Coleman stood before the Maine College of Art's board of directors, about to propose something he knew was risky, even outlandish, he felt the old…

April 23, 2012, 12:01 AM EDT

4 Shops Advance in Mini Cooper Review Incumbent seen as one to beat

Mini Cooper has a final four. The finalists in the brand’s U.S. review—which sources identified as Bartle Bogle Hegarty, The Via Agency, Fitzgerald + Co. and incumbent Butler, Shine, Stern &…

March 9, 2012, 3:08 PM EST

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