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Topic: Advertising.com Group

Type
Pressure Mounts on Yahoo’s De Castro COO needs to deliver results or could face ouster by end of the year

Yahoo finally got its latest ad savior yesterday when the company officially announced that former AOL executive Ned Brody will become svp of Americas, reporting directly to chief operating officer Henrique…

September 4, 2013, 3:59 PM EDT

AOL Loses Ad Tech Head Ned Brody in Portal Tug of War Exec reportedly being courted by Yahoo

AOL has lost the leader of its business’s biggest bright spot. The company confirmed on Thursday that Ned Brody, who ran AOL’s ad tech arm AOL Networks, has resigned. All…

April 11, 2013, 12:59 PM EDT

AOL Rolls Out Its Supply-Side Platform Rounds out company's ad tech stack

Google and Adobe have garnered their share of attention as they assemble their end-to-end advertising technology stacks to span the buying and selling of online ad inventory. But AOL has also,…

April 9, 2013, 10:21 AM EDT

AOL Rebrands Its Advertising.com Group Move follows new revenue reporting structure

AOL’s Advertising.com Group has had a name problem since it was born in May 2011: people confused the overall umbrella business with its namesake display network. This is something George Foreman’s…

February 5, 2013, 1:08 PM EST

AOL Hires B-to-B Vet as Global CMO Allie Savarino Kline lands Advertising.com gig

AOL's Advertising.com Group has named Allie Savarino Kline global CMO as the former Internet-access giant continues to shift its brand toward digital advertising. Savarino, a business-to-business marketing vet, will join…

December 12, 2012, 11:23 AM EST

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