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Topic: Adult Swim

Turner, CBS Outdoor Tip Off NYC Subway Media Play

High-def screens light up 10 MTA stations

In what’s being billed as the biggest underground digital out-of-home network to date, CBS Outdoor and Turner Broadcasting System have teamed up to bring a little dazzle to the New…

Turner Is Doubling Down on Young Men With Adult Swim Expansion

Edgy net will start at 8 p.m. instead of 9

Cartoon Network is losing the 8 p.m. hour to Adult Swim, the edgy sister network that shares its space on the dial. Adult Swim has been one of Turner's most…

The Top 20 Tumblr Ads of the Year

Buzziest brand promos revealed

When Tumblr introduced in-stream sponsored posts last spring, skeptics predicted millennials would flee. But the blogging site soared to 47 million visitors in October, up 42 percent since the ads…

Has Halloween Become the Start of Fall Cable?

Some big horror shows have completely changed the landscape

Since AMC first unleashed The Walking Dead in 2010, Halloween has served as a launch pad for horror-themed cable series. The obvious synergies aside, Oct. 31 is a great night…

Ad of the Day: Adult Swim Cooks Up a Great Faux Infomercial for Subway

Subtember to remember

Adult Swim is veeeery, very gingerly getting into product placement, and this first big ad from the network, for Subway, is a big win. It's hard to mesh Adult Swim's sensibilities…

David Levy Named President of Turner Broadcasting System

Exec will retain oversight of sports, sales

Turner Sports boss and advertising/affiliate sales president David Levy on Monday was promoted to the role of president of the entire Turner Broadcasting System, Inc. operation. In his new role, Levy…

The Five Best Brand Activations We've Seen at Comic-Con

A bouncy castle, sharksplosion and more

There's expensive marketing, creative marketing, and then there's Comic-Con, where brands shoot the works on pricey stunts from free food to set recreations to lavish parties. (Ubisoft has a boat…

Phil Kent to Step Down as Turner CEO

John Martin to take the reins on Jan. 1

After a decade of running the ship at the country’s largest cable programming conglomerate, Phil Kent is stepping down as CEO of Turner Broadcasting System Inc. Kent will stay on until…

American Dad Moves to TBS in 2014

Seth MacFarlane comedy to leave Fox after 10 seasons

Seth MacFarlane’s dominance over Fox’s “Animation Domination” lineup is on the wane. Just months after the network elected to cancel The Cleveland Show after four seasons, TBS announced that it…

Ratings Slump Dings Broadcast Sales

Networks’ Q1 spend slips 5 percent; cable on the rise

Diluted prime-time deliveries and a calendar quirk that moved NCAA Final Four dollars into April contributed to a $317 million decline in first-quarter broadcast TV ad expenditures. According to a new…

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