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Facebook Lets High-Rolling Brands See What Users Really Think in This Elite Program Only top advertisers allowed

Facebook is giving select brands exclusive access to information gleaned from its 1.3 billion users, letting high-rolling advertisers find out what consumers really think based on comments and other telling…

November 21, 2014, 7:00 AM EST

Fraternity Brothers Fight Over Ownership of Fast-Growing Mobile App Lawsuit says Yik Yak founders owe their friend a share

A story of "betrayal" and "greed"—it's a story as old as apps themselves. And now a fraternity brother is claiming he was robbed of his stake in Yik Yak, a…

November 19, 2014, 3:53 PM EST

Selena Gomez Takes a Page Out of Taylor Swift's Instagram Songbook Lip-sync of other stars' tunes are becoming social video gold

Last week, Taylor Swift was the No. 1 celebrity on the Adweek/Shareablee Instagram branded video charts after she posted a clip of herself driving in a car while lip-syncing to…

November 19, 2014, 1:41 PM EST

Ashton Kutcher, an Uber Investor, Wades Into Brouhaha With Tweets About 'Shady Journalist' Defends ride-share exec's idea of 'digging up dirt' on editor

Ashton Kutcher, an investor in Uber, has taken to Twitter to question the uproar around recent comments by the car-sharing app's svp of business, Emil Michael. A BuzzFeed article on Monday…

November 19, 2014, 12:12 PM EST

Kik's Next Big Play: An Animated GIF Messaging App Booming startup buys Relay after raising $38.3 million

The GIF has a future in mobile advertising, especially within messaging apps, according to Kik. The messaging startup, which just raised $38.3 million, has purchased Relay, a GIF-based messaging app…

November 19, 2014, 7:30 AM EST

13 of the Top Tweets About Uber's Public Relations Disaster Exec's anti-journalist remarks spark outrage

Uber's svp of business, Emil Michael, caused a negative stir Monday night after a BuzzFeed article reported the executive apparently believed his company should investigate and smear journalists—while singling out…

November 18, 2014, 2:49 PM EST

Snapchat Now Lets You Send Money With That Message Teams with Square to create Snapcash

Now, your money can disappear as fast as a photo on Snapchat. The hot startup is enabling users to quickly transfer cash to each other thanks to a partnership with…

November 17, 2014, 4:44 PM EST

Check Out Paper's Staggering Traffic From Its #BreakTheInternet Kim Kardashian Cover Along with 9 other big marketing stats from the week

Here are this week's 10 most compelling data points from the digital marketing space, including one whopper stat that reveals what a success #BreakTheInternet was for Paper Magazine as well…

November 14, 2014, 11:21 AM EST

#BreakTheInternet Day 2: More Brands Have Fun With an Even Nuder Kim Kardashian Nissan wins most popular tweet

It's Break the Internet Day Two, and brands and Twitter users are still having fun with Kim Kardashian's nude cover photo for Paper magazine. In fact, the magazine, which featured…

November 13, 2014, 2:57 PM EST

Brands Try to #BreakTheInternet by Jumping on Kim Kardashian's Nude Cover Photo Nissan, Southwest, IFC got back

Kim Kardashian's derrière was too much to resist today, as everyone including brands tried to break the Internet by commenting on her famously curvaceous backside. The star posed nude and…

November 12, 2014, 5:38 PM EST

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