holiday shopping

This Week’s Must-Haves: Barbie’s New Dreamhouse Is a High-Tech Smart Home

This week, the Adweek team is highlighting Barbie's ultra-smart new Dreamhouse, a sparkling candy-inspired clutch, Glossier's party-ready gift set and more. Take a look!

This Week’s Must-Haves: Nintendo’s New NES Is a Total ’80s Throwback

This week, the Adweek staff is highlighting Nintendo's new (and improved) NES system, Timex's subtly smart watch, Stubbs & Wootton's snarky slippers and more fun holiday gifts. Take a look!

Infographic: What Consumers Want Most in an Online Shopping Experience

The 2016 holiday shopping season is upon us. With online retailers gearing up to meet consumer demands, finding out what shoppers want from their experiences can provide invaluable insight.

Is Omnichannel Marketing Finally Going From Retail Dream to Reality?

There's been a flurry of recent developments that suggest retailers this holiday season may summon the nerve to reboot their omnichannel marketing efforts, tapping into Big Data tactics that in years past may have seemed more like

Facebook Thinks Shoppers Will Use Their Phones More Than Ever This Holiday Season

If last year's holiday shopping habits were any sign of things to come, marketers planning their holiday budgets might want to prepare for more mobile advertising and shopping than ever before.

Infographic: Here’s What Millennial Women Want—and Want to Give—This Holiday

Nike, Apple, Victoria's Secret and Urban Decay topped the brands on millennial women's wish lists for this holiday season, according to product discovery platform Influenster—think Yelp for products—which recently surveyed 5,733 of its users to uncover gifting trends.

How Retailers Can Keep Christmas Music From Driving Shoppers Crazy

Danny Turner has a pretty cool job. As global senior vp of programming and production for Mood Media, he spends much of his time listening to music, thinking about music and, most importantly, figuring out the best music for his retail clients to play.

Infographic: Millennials’ Surprising Game Plan for Black Friday Shopping

With Thanksgiving just around the corner, marketers and retailers are gearing up for the year's biggest shopping onslaught: Black Friday and Cyber Monday.

How Bloomingdale’s Plain Paper Shopping Bags Became So Incredibly Iconic

The name Marvin S. Traub probably doesn't ring a bell for most people.

Here’s Why the Spectacle of Holiday Windows Is Still Crucial for Brands

Dozens of heads, torsos and rows of various dismembered limbs hang on the walls of a storage room in Spaeth Design's Queens, N.Y., office.