How Pepsi, HBO, Denny’s and a Dozen Other Brands Are Celebrating 4/20
Creativity
Brand tweets can seem unnecessary, even annoying, on many holidays. But 4/20? Seeing them get creative with cannabis references? Well, that's actually kind of fun. We've rounded up some of [...]
Is the Mobile Check-In Dead?
Performance Marketing
Mobile check-ins were red-hot when Foursquare launched in 2009, followed by Facebook Places in 2010. But by 2012, the trend had lost significant steam and is now rarely used in [...]
Can Once-Famous Gaming Giant Atari Turn a New Generation on to Pong?
Brand Marketing
Brands come and brands go, but only rarely does one dig its own grave.
See Denny’s Devilish Tweet to Auburn Fans After the BCS Title Game
Creativity
Raise a giant Cherry Coke and toast Denny's for this great tweet after the BCS title game—offering distraught Auburn fans a road map for where they can comfort-eat their miseries [...]
Denny’s Is Now a Top 5 Client at Erwin Penland
Brand Marketing
The consolidation of the Denny’s creative account at roster shop Erwin Penland makes the restaurant chain a top five client.
Gotham Seeks New Creative Chief
Brand Marketing
Gotham is searching for a new creative chief as Marty Orzio leaves the agency after four years.