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All Signs Point to Engagement

On his flight from New York to Chicago, a business traveler watches Wall Street updates on the seatback screen on the aircraft. In a Dallas pediatrician’s waiting room, a young…

Care Media’s Prescription for Engagement

Reaching waiting-room consumers requires brands to provide something of value. Ad-based programming must be interesting and credible, addressing the needs of the audience and potentially enhancing the perceived expertise of…

RMG Networks Activates Its Customers

As the mobile and social channels expand into place-based advertising RMG Networks (RMG) is working with marketers to engage consumers and move them toward activation. To that end, RMG has…