On his flight from New York to Chicago, a business traveler watches Wall Street updates on the seatback screen on the aircraft. In a Dallas pediatrician’s waiting room, a young…

Reaching waiting-room consumers requires brands to provide something of value. Ad-based programming must be interesting and credible, addressing the needs of the audience and potentially enhancing the perceived expertise of…

As the mobile and social channels expand into place-based advertising RMG Networks (RMG) is working with marketers to engage consumers and move them toward activation. To that end, RMG has…