NEW YORK Telemundo and the Rumbo newspaper have entered into an exclusive content-sharing and cross-promotional partnership in San Antonio, the media organizations said. The new alliance will provide Hispanics in […]
James Cooper is editorial director of Adweek, where he leads all news operations across the magazine and its digital channels. He has a master's in journalism from Boston University and has been covering the media and marketing industries for more than two decades.
NEW YORK Gina Smith, senior vice president of sales for National Cable Communications, was killed in a car accident last night in Connecticut. She was 47.Smith joined NCC in November […]
As the broadcast and cable networks continued to revel in their record upfront hauls, National Cable Communications last week wrapped up a nine-city upfront tour designed to alert media buyers […]
Cable and satellite giants fight harder than ever for subscriber dominanceThe digital battle between the major cable companies and direct-to-home satellite services is intensifying. Both sides, desperate to make their […]
Findings May Indicate Broadcasters’ Artifice Involved NEW YORK-USA Networks is shopping a proprietary study to agencies showing that, without the sweeps months, ratings for broadcast networks’ biggest shows, such as […]