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This $473 Billion Retailer Wants to Be the Next Ad-Tech Star @WalmartLabs pioneers digital innovation trend

If you're like most Americans, you probably don't think of Walmart as a major digital company. But within the digital marketing industry, the retailer is on everyone’s lips as a…

November 18, 2014, 10:00 AM EST

Meet 7 Brands That Are Building the Future of Digital Retail Through Innovation Labs These marketers think big by going small

At first glance, Westfield San Francisco Centre appears to be a typical American shopping mall with the usual rotation of mass-market retailers, a food court and a movie theater. But…

November 18, 2014, 10:00 AM EST

L.A.’s Diverse Creative and Tech Culture Energize New Agency President David&Goliath’s Brian Dunbar sees city as a collection of unique towns

  Photo: Karl J. Kaul/Wonderful Machine Specs Who Brian Dunbar Old gig Managing partner, director of client services, David&Goliath New gig President, David&Goliath Age 54 What's been your Goliath moment since becoming president? I think it's been really managing…

November 17, 2014, 12:02 AM EST

What Do So Many Celebrities See in Ray-Ban's Wayfarer Sunglasses? From James Dean to James Franco

Style and color are very important when it comes to sunglasses, but as any fashionista—or just anyone who lives in L.A.—will tell you, no frames get hot until celebrities put…

November 17, 2014, 12:02 AM EST

This Is What Consumers Want From New Tech And 4 startups trying to take those desires to the bank

What needs and priorities define the contemporary American consumer? The Future Foundation took a look at some key trends shaping modern life, and using its findings, selected four startups the…

November 17, 2014, 12:02 AM EST

Sean 'Diddy' Combs Is Rebranding Ciroc for the Millennial Mindset The vodka's new message is more about 'we' than 'me,' says the mogul

Sean "Diddy" Combs has always been a hip-hop marketing pioneer, extending his brand into fashion in the late '90s and top-shelf liquors in recent years. Since 2009, he's helped Diageo's Ciroc…

November 17, 2014, 12:02 AM EST

Women Have to Pay More for Plus-Size Jeans at Old Navy, but Men Don't Retailer joins other brands in body-image controversies

Old Navy becomes the latest brand to find itself embroiled in a plus-size controversy. It is under fire for charging women more for plus-size jeans, sizes 16 to 30. Men, meanwhile,…

November 12, 2014, 4:00 PM EST

How YouTube's Hottest Personalities Are Becoming Offline Superstars Michelle Phan, Rosanna Pansino and Bethany Mota are icons of a new generation

Beauty tutorial maven Michelle Phan, 27, baking impresario Rosanna Pansino, 29, and fashion and lifestyle guru Bethany Mota, 19, hardly need an introduction. The three women were the first YouTube…

November 10, 2014, 12:02 AM EST

Is Your Company’s Digital Transformation Really Happening? Study shows a disconnect between perception and reality

CMOs are leading the way in steering their companies in a digital-first direction, but while most believe they’re deeply involved in the transformation, only a quarter actually have a clear…

November 10, 2014, 12:02 AM EST

How a Fledgling Florida Agency Defied Recessionary Headwinds Pinnacle has become one of the state’s fast-growing shops

Specs Who Peter Gary, founder, CEO What Full-service ad agency Where Boca Raton, Fla. Pinnacle has bucked the headwinds of Florida's recent economic downturn, with the 3-year-old Boca Raton agency becoming a rapidly…

November 10, 2014, 12:02 AM EST

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