On the Day of Its IPO, Here's What Americans Think Alibaba Is [Video]

New Yorkers give their best guesses

The Alibaba Group is having its initial public offering today. There is no question the "Amazon of the East" is set to make several people wealthy, including co-founders Jack Ma…

Arnold Schwarzenegger's Best Commercials Ever! [Video]

A sampling of the action star's greatest global hits

You may know him as the seven-time Mr. Olympia winner from when you were a gawky half-pint. Or the Hollywood action hero you wanted to be. Or you could've been…

Here Are Some Advertising Slogans. Do You Remember the Brands? [Video]

We test people in Times Square

What's the last advertising slogan you remember? Every year, advertisers and marketers spend millions of dollars pushing taglines to get you to buy their stuff. But do they work? To find…

What Brands Can Learn From a YouTube Artist Like Lindsey Stirling [Video]

Violinist talks talent and trust

Getting people to watch videos online is difficult. After all, there's no exact science. Or is there? Electronic dance violinist Lindsey Stirling has it figured out, and now everyone is…

6 Brooklynites on Personal Style and How They Feel About Brands [Video]

We took the L to Williamsburg to talk to locals

How would you describe your personal style? Swamp ocean princess, or are you very, very basic? It turns out that describing your style may be more challenging than you think,…

This Brooklyn Animation Studio Is Taking a Social Approach to Marketing [Video]

Roof Studio expands and contracts as projects demand

Roof Studios in Brooklyn's Dumbo neighborhood has fused the social media and digital animation worlds, allowing them to grow and work around the globe with ease.

10 Brands That Changed the World [Video]

They don't just influence our spending habits, they tell us who we are

10 Brands That Changed the World [Video]

Big Badoo and Other Tall Tales

Glottal stops alert as the Brit head of Exposure NY reveals his bold as brass plans

Turning the Digital Into the Physical

Fake Love builds truly thrilling immersive experiences from scratch

Turning the Digital Into the Physical

High Velocity Trend Processing With Sparks & Honey

CEO Terry Young knows just how to squeeze the Twitter firehose