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Advertising & Branding

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Food & Beverage

Stare Too Long at Snickers' Marilyn Billboard, and You Get a Scolding From You-Know-Who

Digital board uses facial recognition to extend Super Bowl idea

Here's a nifty bit of tech-fueled out-of-home advertising from Snickers and BBDO New York, extending the candy bar's Marilyn Monroe-themed Super Bowl campaign. In April, the agency set up a digital…

Dos Equis Puts Two Fairly Interesting People, Erin Andrews and Luis Guzmán, in New Ads

Plus, rate your own interestingness with a Facebook app

Jonathan Goldsmith's Most Interesting Man in the World might have said adios (and flown off to Mars), but Dos Equis is hardly finished with its "Most Interesting" theme. The Heineken brand…

Ad of the Day: Coors Light Makes Masterful Use of 360° Video in Outdoor-Sports Ads

72andSunny's broader view of the beer's lifestyle marketing

If you were on the fence about whether to become a pro surfer this summer, Coors Light is out with a new campaign that might make you wonder why you…

McDonald's Makes Green and Red Angry Birds Burgers, Just Makes People Angry

China stunt is tied to the movie

Time was, McDonald's put toys in their Happy Meals to promote movies. Now they just dye their burgers, we guess. McDonald's China is making chicken and pork sandwiches with special…

BBDO's Latest Ad for Snickers Ice Cream Bars Is a Real Scream

Cover your ears for these 15 seconds

Can discordant screaming sell ice cream? Snickers sure hopes so, because that's the angle it's going with this new spot for Snickers ice cream bars. Playing on the "I scream, you…

Ad of the Day: Droga5 Has Johnsonville Employees Dream Up Their Own (Ridiculous) Ads

With just a little polishing from the pros

Undoubtedly eager to take a break from stuffing ground-up meat into sausage casings all day long, employees at Johnsonville try their hand at creating commercials in a new campaign from…

Snickers 'Hungerithm' Sets the Candy's In-Store Price Based on the Internet's Mood

The angrier we are, the cheaper it gets

Snickers has dreamed up one of the cooler online/offline advertising-meets-point-of-sale hybrid campaigns of the year, introducing a "Hungerithm" that gauges the mood of the Internet and adjusts the price of…

Why Heineken Put This Ridiculously Long Hashtag on Hundreds of Billboards in Milan

Key ingredient in a special contest

Here's a fun if punishing way to get people to think about the ingredients in your beer. Heineken, the official beer of the UEFA Champions League, with help from Publicis Italy,…

This Lovely Campaign Is Helping Restaurants in Brussels Recover After the Attacks

Peace signs with cutlery

The restaurant business in Brussels has been suffering tremendously since the terrorist attacks of March 22. The bankruptcy rate of eateries in the city has increased by 1500 percent since…

Snapple Leaps Into the Absurd with Ads That Bring Its Cap Facts Vividly to Life

Spots to haunt your subconscious

Real Fact #6001: This is one loopy campaign.  Deutsch pours on the silly for Snapple in new ads that breathe life into those numbered bits of (dubious) information printed inside the…

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