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How an Oil Painting Two Centuries Old Inspired PlayStation's Latest Salute to Gamers Art of the game

IDEA: There would seem to be a large cultural gap between 19th century art and 21st century entertainment. But BBH didn't see it that way. "The team came in with a…

September 9, 2014, 7:49 AM EDT

Corona Brings Glorious Sunshine to a Shaded Patio in Clever Outdoor Stunt Beer brand sees the light in Toronto

The stars really aligned for Corona—well, one did, anyway—in this clever outdoor stunt from Toronto agency Zulu Alpha Kilo. Check out the video to see how the brand brought extra hours…

September 8, 2014, 1:24 PM EDT

Beeping Boy Talks to Machines and Will Steal Your Heart in Charming GE Ad BBDO spot isn't lost in translation

We've seen plenty of ads that use kids to illustrate the power—and limits—of technology. But rarely does it translate in a way that doesn't seem hokey or freakishly dystopian. GE and…

September 8, 2014, 11:01 AM EDT

Ad of the Day: Honey Maid Tackles Another Taboo, Celebrating Children of Divorce Blended families are #notbroken, says another wholesome spot

Marketers seeking to celebrate diverse families have focused a lot lately on same-sex parents and interracial parents. But there's another type of family that's much more common, yet rarely named…

September 8, 2014, 10:04 AM EDT

Ad of the Day: Led Zeppelin's 'Immigrant Song' Drives Epic Live-Action Trailer for Destiny 72andSunny goes planet hopping with Joseph Kosinski

Ad agency 72andSunny assembled quite the crew for its latest live-action trailer for an Activision video game—in this case Destiny, a new post-apocalyptic shooter game coming out Tuesday that's set…

September 5, 2014, 4:22 PM EDT

Kmart Rolls Out Christmas Commercial That Insists: 'This Is Not a Christmas Commercial' 'Merry birthday, everyone'

It's beginning to look a lot like Christmas. Isn't it? Less than a week after Labor Day, Kmart has launched a cheeky holiday spot from FCB Chicago touting its layaway program.…

September 5, 2014, 10:29 AM EDT

Axe Gets Pumped for Mondays and Wednesdays in Flashy Ads From BBH Can they get guys to try harder during the week?

IDEA: Thank God it's Wednesday? Unless you're the Geico camel, you've never uttered those words. And Monday's even worse, particularly if you're not that into football. But Axe wants to redeem…

September 5, 2014, 9:55 AM EDT

Everyone Can Stop Making Billboards, Because These Guys Made One Entirely Out of Cake Having your ad, and eating it too

The greatest idea for a billboard has been realized: one made entirely of cake. Actually, 13,360 cakes. British confectionery brand Mr. Kipling and agency JWT London are the geniuses responsible for…

September 5, 2014, 9:37 AM EDT

Matthew McConaughey Talks a Lot of Bull With Just a Few Words in First Lincoln Ad Three spots launched Thursday

Matthew McConaughey takes his time in his first Lincoln ad through Hudson Rouge. There are almost more pauses than words of dialogue in the 60-second spot, as the Oscar-winning actor and…

September 4, 2014, 12:50 PM EDT

Demented Shampoo Ad From Japan Has Everyone Screaming, Including Viewers Wash the insanity right out of your hair

When you think about all the people you need to appease in life, it can get pretty hairy. Your parents, your friends, your significant other, your boss, your co-workers—it's rough. Well,…

September 4, 2014, 11:58 AM EDT

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