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New Orleans Advertising Legend Peter Mayer Dies at 86

Creative icon founded eponymous agency in 1967

Peter Mayer, a longtime ad industry veteran and founder of the New Orleans agency bearing his name, passed away peacefully last week at the age of 86 surrounded by members…

YouTube Music's Latest Ad Campaign Is an Infectious Ode to the Diversity of Music Lovers

Campaign launches on first day of RNC

To promote YouTube Music, which launched in the U.S. in November, YouTube is putting the spotlight on its biggest competitive advantage—its diversity.  Sure, Spotify has musical diversity. But YouTube is the…

Ad of the Day: Gillette's Grand Olympic Spot Takes a Dark Look at Athletes' Sacrifices

Grey follows the ups and downs of four global stars headed to Rio

The athletes gathering next month in Rio may be dazzling spectacles of human achievement, but getting there took a lot of ugliness. A new Olympic ad from Gillette tackles a familiar…

BBDO Names CP+B Veteran as Its First Female Chief Creative Officer

Robin Fitzgerald will lead the Atlanta office

BBDO Atlanta has hired Robin Fitzgerald to serve as chief creative officer in Atlanta, making her the first woman to hold that position within the Omnicom agency's network in the…

Ad of the Day: Stunning New 'Superhumans' Paralympics Spot Goes Well Beyond Sport

Channel 4's infectious musical might be the best ad ever made about disability

The U.K.'s Channel 4 pulls out all the stops, as well as a a few prosthetic limbs, for this joyous, awesomely over-the-top three-minute musical film celebrating the broadcaster's upcoming coverage…

Caribou Coffee Made It Snow in Minneapolis Last Week for a Cool Iced Coffee Stunt

A wintry introduction for the brand's Caribou Coolers

Snow fell last Friday in Minneapolis, even though the temperature was over 70 degrees. Of course, it was all just part of an ad campaign. Caribou Coffee engineered the freaky flakes at…

Ad of the Day: Who Needs Perfect? Ronda Rousey Doesn't in This Intense Reebok Ad

UFC fighter makes a bold statement after losing her title and undefeated record

It's been seven months since the fight in which she lost her bantamweight title. But now Ronda Rousey is back in the spotlight—this time for Reebok—and it looks like she's…

Ad of the Day: Oh God, Raid Made a Triptych of 'Paintings' Out of 60,000 Dead Roaches

Bug spray makes artfully disgusting collages of its victims

Roaches may be hideous, but even they can be turned into beautiful works of art—so long as they're dead. A new campaign from bug spray Raid features a series of three…

Doner Names JWT Veteran as Its New Global Chief Creative Officer

Eric Weisberg replaces Rob Strasberg, who becomes chairman

MDC Partners' Doner has hired Eric Weisberg as global chief creative officer, effective Sept. 6. As part of the change atop the agency's creative department, co-CEO and chief creative officer…

Bryce Harper Sweats the Numbers in His Snazzy New Under Armour Ad (and Shoes)

But they're not the endgame

Stats might be a big deal in baseball, but four-time all-star Bryce Harper wants young players to know there's something more important—their feet. Under Armour is out with a new campaign…

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