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Google’s Virtual Reality Short Film Earns an Academy Award Nomination

Performance Marketing

Google is now competing with the Ryan Goslings and Emma Stones of Hollywood.

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How Chris Rock Turned Girl Scout Cookies Into the Oscars’ Biggest Brand Winner

Convergent TV

While most people watching Sunday night's Oscars knew host Chris Rock would come up with a hilarious, cutting response to the #OscarsSoWhite controversy—and weren't disappointed—no one expected that he would [...]

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These Are the Oscar Ads and Moments Viewers Paid Attention to the Most

Convergent TV

It may not have won Best Original Song, but Lady Gaga's show-stopping performance of "Til It Happens to You" from The Hunting Ground documentary was the top moment during a [...]

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Total Beauty Offers $10,000 to Charity After Mixing Up Black Stars on Race-Fueled Oscars Night

Creativity

There's never a good time for a beauty site to publicly mix up two of Hollywood's top black celebrities, but last night's Oscars was an especially poor moment. Amid an [...]

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Can Chris Rock Win an Emmy for the Oscars?

Convergent TV

Chris Rock's hilarious, poignant opening Oscars monologue was one for the ages, but there's no guarantee that he'll win an Emmy—or even be nominated for one—in September for his work.

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Chris Rock Is Funny, Poignant and Doesn’t Hold Back During Oscars Opening Monologue

Convergent TV

Chris Rock had stayed silent throughout the #OscarsSoWhite controversy, but the Academy Awards host wasted no time addressing the elephant in the room tonight.