How Chris Rock Turned Girl Scout Cookies Into the Oscars' Biggest Brand Winner

Celebs bought $65,243 worth of cookies

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While most people watching Sunday night's Oscars knew host Chris Rock would come up with a hilarious, cutting response to the #OscarsSoWhite controversy—and weren't disappointed—no one expected that he would engineer the night's biggest, and sweetest, brand spotlight for one of the most high-profile Girl Scout cookie sales in history.

An hour and a half into the ceremony, Rock explained that because of his Oscar hosting duties, "I've been away from my two daughters at a very important time in their life.

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