How to Drive Traffic With #Twitter Cards (In 4 Easy Steps) [INFOGRAPHIC]

Since their inception back in 2012, Twitter Cards have proven themselves to be a very effective way for brands and marketers to offer a richer experience to users on Twitter, driving more traffic, leads and conversions.

For businesses new to the platform, however, implementing Cards in your social strategy can be a little confusing. There a number of different Cards to choose from and the how and the why of the tool, both in setup and strategy, can be overwhelming.