There Is No Democracy in Digital Sharing
The popular myth about social media is that each piece of content is equal.
The popular myth about social media is that each piece of content is equal. The idea is that each tweet, or status update could reach the masses based on merit alone. According to John Whibey, a lecturer at Boston University, nothing could be further from the truth.
Whibey points to the now infamous Ellen DeGeneres Oscars selfie as a prime example that ‘viral’ isn’t really viral. “Across the Web, commentators were quick to deem this a viral phenomenon.
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