Publishing App Expo: Real Life Business Models For Apps
In a panel at the mediabistro Publishing App Expo today, app publishers discussed how to create business models out of apps.
On the panel, developers discussed Apple’s controversial in-app selling rules, when Apple began demanding a 30% royalty on any content sold within apps. For Jenny Lam, co-founder of Jackson Fish Market, a startup that designs children’s eBooks, said that this was bad news when Apple first changed their rules. But she said that she now sees this as a marketing cost.
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