Kick-Start Your 2017: 5 Research-Backed Techniques to Develop Your Social Strategy
Here are five research-backed techniques to use when developing your social media strategy for 2017.
2016 has undoubtedly been a remarkable year for social media. Below are just some highlights:
- The total number of active social media users reached 2.307 billion.
- Facebook reached more than 1.79 billion monthly active users.
- Social media had a significant influence on the recently concluded U.S. presidential election, with 35 percent of people aged 18 through 29 citing it as the most helpful source of information.
One thing is clear: Social media can no longer be ignored.
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