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Diversity, Equity and Inclusion

Yelp Sets Pride Month Initiatives

An opt-in attribute for LGBTQ-owned businesses and rainbow-colored map pins

The rainbow-colored map pins will begin appearing June 1Yelp
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By David Cohen

 

Yelp is celebrating Pride Month with a new business attribute that will enable LGBTQ-owned businesses to self-identify as such, and it will highlight food, nightlife and restaurant businesses that identify as LGBTQ-owned or Open to All with rainbow-colored map pins throughout the month of June.

Starting Monday (May 24), users of the business directory and crowdsourced review forum can search for and discover LGBTQ-owned businesses, and they will be able to see the new attribute in the Yelp mobile application by going to the business page via the “more info” section.

To

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David Cohen

  • @9Number9
  • david.cohen@adweek.com

David Cohen is editor of Adweek's Social Pro Daily.

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