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Streaming & OTT

Pizza Hut Becomes Official Marketing Partner, Pizza of Twitch Rivals

Last year’s Friday Night Bites limited series tallied over 1 million live viewers

Twitch streamer EEvisu and ESPN host Arda Odal will host the first episode, featuring hip-hop star T-PainPizza Hut/Twitch
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By David Cohen

June 25, 2021

Pizza Hut is adding some extra toppings to its sponsorship of the Friday Night Bites series on Twitch by becoming the newest official marketing partner and official pizza of Twitch Rivals in North America.

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David Cohen

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  • david.cohen@adweek.com

David Cohen is editor of Adweek's Social Pro Daily.

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