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Social Marketing Artificial Intelligence Augmented Reality Chat & Messaging Influencers & Creators Metaverse Social Media Week Social Pro Daily Young Influentials

Platforms

Pinterest Debuts Idea Ads, Paid Partnership Tool

The platform also shared its plans for Cannes

Pinterest described idea ads as an immersive, multipage format that enables brands to showcase their ideas in actionPinterest
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By David Cohen

June 15, 2022

At Social Media Week Europe, 7–8 Nov., we'll explore emerging technologies, sustainability and the future of Web3 with marketers from Dove, Ogilvy, Wendy's, Spotify and more. Save 30% on your pass now (ends 29 Aug.).

Pinterest introduced two new ad options in the run-up to the Cannes Lions International Festival of Creativity: idea ads and a paid partnership tool.

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David Cohen

  • @9Number9
  • david.cohen@adweek.com

David Cohen is editor of Adweek's Social Pro Daily.

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