NewFronts

Vevo's NewFronts Pitch Is All About Massive Reach

The music video platform is seeing a surge in connected TV viewing

Screenshot of NewFronts presentation with the words 'See it, Feel it, Live it'
Vevo is a joint venture between Universal Music Group and Sony Music Entertainment.Vevo
By Andrew Blustein

June 23, 2020

Vevo wants advertisers to know its music videos are everywhere.

Andrew Blustein

Andrew Blustein is a programmatic reporter at Adweek.

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