Wheaties, Redefining 'Champion,' Puts Madeleine Albright on the Box
There's some interesting branding going on here.
Just finished my “breakfast of champions.” Thank you @GeneralMills! #wheaties pic.twitter.com/f4K3sL6iXO
— Madeleine Albright (@madeleine) October 16, 2014
Well that’s a curve ball, isn’t it? Usually, when you’re sitting down to a bowl of Wheaties, the face staring out from the box belongs to a sports figure.
The cereal decided to go in a different direction this time around by putting Madeleine Albright, the former Secretary of State, on a commemorative box. And the former Madame Secretary celebrated with the tweet above.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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