Is the Public Statement of Advocacy the New PR Stunt?
Minneapolis-based Target hit a direct bulls-eye with an interesting blog post from Executive Vice President and Chief Human Resources Officer Jodee Kozlak. In the post, she notes her retail chain had signed on to a recent federal amicus brief.
Nothing too exciting, until you see that Target now stands side-by-side with Apple, Nike, Starbucks, and Facebook in support of judges striking down bans on gay marriage in Wisconsin and Indiana.
This announcement came as a stunner to many in the press as the organization has been unclear about its stance on the subject for many years.
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