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As cashierless technology ramps up with Amazon soon bringing its third Amazon Go store to New York, more companies are testing the waters. The newest one: Dirty Lemon, a beverage brand that only sells its products via text, is opening up what it calls “The Drug Store” in New York’s Tribeca neighborhood.
Unlike Amazon Go, where customers need to use an Amazon Go app to enter the store, anyone can walk into the store, pick up a beverage, and walk right out.