Driving relevance means driving growth. Join global brands and industry thought leaders at Brandweek, Sept. 11–14 in Miami, for actionable takeaways to better your marketing. 50% off passes ends April 10.
The pivot to video came upon the publishing world with a force still being grappled with, even as the video environment continues to evolve.
During a panel discussion on the subject during Adweek’s first Elevate summit today, Vox general manager Andrew Golis described the experience as “moving from a world of scarcity to abundance.” Regina Buckley, Time Inc.’s svp, digital business development and business operations, and brand general manager, lifestyle, depicted it as a type of creative destruction.