Whisper Is Growing Its Audience and Ad Business, but Challenges Loom

The anonymous app is speaking louder to marketers

While some anonymous social media apps are known for their bullying, Whisper wants to be known for being a safe, welcoming space as it seeks to bring advertisers on board.

@martyswant martin.swant@adweek.com Marty Swant is a former technology staff writer for Adweek.
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