Welcome to My New B-to-B Blog. Now What?
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Each month, 151 million people Google the words “how to blog” or “what is a blog,” so I thought I should start this first post by helping to answer those questions—and then offer some advice on how to use a blog in your B-to-B marketing efforts.
Basically, a blog is an online journal that is written for public consumption. The word blog is short for Web-log, or an Internet-based diary. If you remember Star Trek’s Captain Kirk in the show’s opening voiceover stating “Captain’s Log, Star date 1673.1,”
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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