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Mobile photo- and video-editing app VSCO is getting ready to open up its community of photographers and videographers to brands looking for customized content.
To help companies commission and curate content that will be appealing to millennial audiences, VSCO is launching a service it’s calling VSCO Connect. The service, which goes live this week, will connect brands with photographers who might be a good fit for a specific visual aesthetic while also providing ways to use either up-and-coming artists or more seasoned professionals.