Twitter Quickly Shapes Public Opinion (And It's Tough To Change) [STUDY]
Does your opinion change based on the tweets you read? A new academic study shows that opinions are formed very quickly by the Twitter hivemind, and once formed, they’re difficult to change.
As International Business Times reports, a new journal article in Chaos from Chinese researchers Fei Xiong and Yun Liu explores how tweeters’ opinions are formed and how they change – if at all.
The study examined over 6 million tweets from December 2010 to June 2011 from just under 2.5
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