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Buddy Media just published “Strategies for Effective Tweeting: A Statistical Review,” a short report filled with practical advice for all media professionals using Twitter. Many of us struggle with Twitter hashtag use, and the report has some simple tips for the best ways to use these tools.
Check it out: “Use hashtags, but don’t overdo it. Tweets with hashtags receive two times more engagement than those without hashtags. But going overboard has a negative impact. Tweets with one or two hashtags receive 21% higher engagement than those with three or more hashtags.