Twitter Has 6 Helpful Periscope Hints for Brands, and Most Involve Buying Ads
Promote the heck out of them

Twitter is encouraging brands to promote their Periscope videos with paid tweets, a win-win that could draw more attention to the new app and lift advertising on Twitter. In a blog post today, the social site outlined the best ways for brands to use Periscope and publicize their livestreams. (More on that below.)