These 2 Agency Execs Are Getting Schooled in Programmatic as Google's Newest 'Interns'

BBDO San Francisco mashes up data and creativity

A few months ago, BBDO San Francisco's CEO Jim Lesser was chatting with executive creative director Matt Miller about the agency's upcoming summer internship program and discussing how quickly technology is changing advertising when a crazy idea dawned on them: They should be the ones doing an internship.