Survey: Marketing Leaders Responsible for More Than Ever
The early results from our Marketing Leadership Survey are in — there’s still a week to go, so don’t forget to take it yourself and enter to win a $100 AMEX gift card! — and a shocking percentage of marketers say the job has changed dramatically in just five years. Marketing leaders have acquired (or been loaded with) more responsibility in almost every area.
More than half of respondents say marketing responsibilities has changed greatly or completely over the past five years.
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