Surprise! Timeliness Boosts Engagement On Facebook

If you're looking to boost engagement with your brand on Facebook, know that 70 percent of interactions occur within 60 minutes of a post.

When a brand posts in the middle of the day, it’s the greatest opportunity for east and west coast audiences in the U.S. to participate, there’s the greatest amount of feedback. But what’s not so obvious is that the interaction curve is super steep on Facebook.