Marketing and Sales

4 Stress-Busters for Thanksgiving and the Holidays

Headshot of Gary Hennerberg
By Gary Hennerberg

Tomorrow is Thanksgiving Day. For many people, the holiday season brings stress at work and at home. And with stress comes cloudy thinking. So, today, here are four stress-busters  to help you anticipate and prepare for tense situations in your business and in your personal life during Thanksgiving dinner when a family member brings up an embarrassing incident from the past or intrusive question about your personal life.

To understand what anxiety or pressure does to you, here’s a quick explanation: When the brain is stressed, it produces cortisol.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in

Headshot of Gary Hennerberg

Gary Hennerberg

Reinventing Direct is for the direct marketer seeking guidance in the evolving world of online marketing. Gary Hennerberg is a mind code marketing strategist, based on the template from his new book, 'Crack the Customer Mind Code.' He is recognized as a leading direct marketing consultant and copywriter. He weaves in how to identify a unique selling proposition to position, or reposition, products and services using online and offline marketing approaches, and copywriting sales techniques. He is sought-after for his integration of direct mail, catalogs, email marketing, websites, content marketing, search marketing, retargeting and more. His identification of USPs and copywriting for clients has resulted in sales increases of 15 percent, 35 percent, and even as high as 60 percent. Today he integrates both online and offline media strategies, and proven copywriting techniques, to get clients results. Email him or follow Gary on LinkedIn. Co-authoring this blog is Perry Alexander of ACM Initiatives. Follow Perry on LinkedIn.

Recommended articles