Sports Teams Are Putting Instagram Stories On Jumbotrons to Keep Fans' Eyes on the Action

The Tagboard-powered service drives massive social engagement during, and after, the game.


While mobile continues to dominate the social media landscape, major league franchises and broadcast networks are bringing their Instagram Stories content to far, far, bigger screens.

Sports teams including the Philadelphia Eagles, Seattle Sounders and San Francisco Giants are beginning to use technology that lets them show their Instagram Stories on massive screens inside the stadium. By putting content on jumbotrons and other massive displays, the teams aim to both grow their social media followings while also helping to keep the focus on field and off the second screen in everyone’s pocket.

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