Snap Inc.’s New Chief Business Officer Plans to Overhaul the Company’s Ads Business

Can Jeremi Gorman scale the business?

Jeremi Gorman is Snap's new chief business officer. Getty Images

When Los Angeles-based Snap Inc. began the search to replace Chief Strategy Officer Imran Khan, who left in November to start his own venture capital firm, the 8-year-old social platform/digital camera company was navigating growing pains both self-inflicted and market-driven.

@martyswant Marty Swant is a former technology staff writer for Adweek.