Sir Richard Branson Tries To Convince Us To Stick With Virgin Galactic After Crash
It was an uphill battle to begin with. Friday's crash has made Virgin Galactic's path that much more difficult.
Sir Richard Branson made the morning news show rounds this morning, stammering through a couple of interviews about Friday’s crash of a Virgin Galactic test flight that took the life of a 39-year-old pilot. Since the project was announced, it has been positioned as the future of space travel, with the wealthy and the famous such as Angelina Jolie and Leonardo DiCaprio ponying up $250,000 for a ticket. Part science fiction, part modern-day technological innovation, Virgin Galactic made it seem like space travel for the average person wasn’t too far behind.
[Note: VG signed with Edelman for PR services back in April and is currently “leaning on” the firm in dealing with its most recent setback.]
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