Sailthru Tracks Your Online Behavior for a More Personalized Web

Over 300 clients

Headshot of Christopher Heine


Who (l. to r.) Neil Capel, co-founder, CEO; David Blanke, COO, CFO; and Ian White, co-founder, CTO
What Personalized recommendation platform
Where New York offices

You may not know it, but those links at the bottom of a news story might have been picked just for you by Sailthru. The user-recommendation platform tracks what consumers click, purchase and read so retailers and publishers can personalize their content to get shoppers and viewers to return more often. Having signed 300 clients (including AOL, Oscar de la Renta and and recently getting $19 million in funding, the company has set its sights on global expansion and a possible initial public offering by 2016. 

@Chris_Heine Christopher Heine is a New York-based editor and writer.