Red Bull and Jaguar Test New Music-Streaming Ads

SoundCloud loads up on new ad products

Don’t miss Commerceweek, February 28–29 in NYC, to explore the technology and trends fueling commerce. Get strategic insights from leaders at The New York Times Advertising, Turo, TikTok and more. Register.

The music-streaming service space continues to heat up for both advertisers and musicians. SoundCloud has now launched five new ad products that it hopes will help reel in the same kind of advertising spend that Spotify, YouTube and Pandora have generated from big brands.

Ads from Red Bull, Squarespace, Jaguar, Sonos and Comedy Central will start rolling out on SoundCloud's Web and mobile platforms over the next few weeks as part of its On Sound initiative.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in