Push Notifications Are Important But Watch the Overload (Infographic)

While push notifications have their benefits, apps do need to respect their users and their time, as well.

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Push notifications are a source of tension between user and network. Many users disable them because they’re irrelevant, or because they simply have too many applications, which causes too much noise. An infographic from Kahuna details the benefits of a well-run push-notification campaign.

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