PR Not Included in Bloomberg's Agency Review
As Bloomberg L.P. seeks to re-brand itself as a company that does more than just selling and operating financial news terminals, the company is officially on the hunt for an advertising agency.
“The agency-of-record Bloomberg settles on will be tasked with building up attention for the company’s newswire, the cable network Bloomberg TV, Bloomberg radio on XM and Sirius (NSDQ: SIRI), and for its existing magazine, Bloomberg Markets,” reports PaidContent.
Will P.R. be considered in this review? Nope.
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