Social Pro Daily

Photos and Videos Can Now Be Used in Replies to Instagram Stories

Users can tap any creative tools in the camera, including face filters, stickers and Rewind

Headshot of David Cohen
By David Cohen

Build your own seamless purchase experience at Commerceweek, February 28-29. Gain strategies for consumer retention with immersive touchpoints, AI innovation and storytelling. Register now at 35% off.

Why just comment on Instagram Stories with text? Starting Thursday, photos or videos can be added, too.

Users with version 10.28 and above of the Instagram iOS or Android application can use the visual replies feature as follows:

  • To reply to a Story, simply tap the camera button while watching a Story.
  • Capture a photo, video or Boomerang and add any creative tools you’d like. Once you hit “Send,” you can continue watching Stories.
  • Replies to your Story appear in your Direct inbox as always.
AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in

Headshot of David Cohen

David Cohen

David Cohen is editor of Adweek's Social Pro Daily.

Recommended articles