Want to Go Viral? Try Being Nice
Opinion: Nice, inclusive messages that don’t alienate either side of the political aisle are finding favor
A bunch of kids are playing basketball. The ball bounces in front of a nearby house, and the boy fetching the ball looks up to see another boy his age. This boy is in a wheelchair. “Hey,” says the boy. “Hey,” answers the kid in the wheelchair with a nod.
What happens next is surprising, even if though the music has primed you for a very special event: The final shot shows the kids playing basketball, but they’re sitting on wagons, office chairs and other wheeled devices to level the playing field.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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