Ad Tech

Pandora Will Debut Personalized Digital Audio Ads and Sequential Messaging This Year

Partners with A Million Ads to help marketers reach listeners

A new tool lets marketers target listeners based on gender, age and location.Pandora For Brands
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By Sami Main

February 23, 2017

Dynamic personalized ads and sequential messaging are coming soon to a Pandora station near you. In an exclusive partnership with A Million Ads, Pandora will be able to reach unique listeners in real time with customized ads.

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Sami Main

Sami Main is social editor for Adweek, where she posts Adweek content onto social platforms and looks for creative ways to communicate what's new.

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