Pandora Will Debut Personalized Digital Audio Ads and Sequential Messaging This Year

Partners with A Million Ads to help marketers reach listeners

A new tool lets marketers target listeners based on gender, age and location. Pandora For Brands

Dynamic personalized ads and sequential messaging are coming soon to a Pandora station near you. In an exclusive partnership with A Million Ads, Pandora will be able to reach unique listeners in real time with customized ads.

@samimain Sami Main is social editor for Adweek, where she posts Adweek content onto social platforms and looks for creative ways to communicate what's new.