MySpace Picks a Solid Ad Strategy, Should Facebook Follow Suit?

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In an article posted today by the Financial Times, Chris DeWolfe speaks about MySpace’s advertising strategy, “We’re not going to compete against Google and their 20,000 employees. But where we’ve made strides is against guys like MSN and Yahoo on the display and branded business.” It’s pretty obvious that their strategy is a portal strategy when you visit the site’s homepage.

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