Mobile Apps Have Disrupted Your World, So Why Not Your Business?

If your business isn’t successfully leveraging mobile in some major way, you might as well lose both your toothbrush and your phone right now, because customers won’t be talking to you anyway.

You’re more likely to forget to brush your teeth than you are to forget your phone at home. There’s no study speaking to this, it’s just an intuitive fact. So if your business hasn’t either created a mobile application or isn’t successfully leveraging mobile in some major way, you might as well lose both the toothbrush and your phone right now, because customers won’t be talking to you anyway.

@MaryCLong maryclong@digitalmediaghost.com Mary C. Long is Chief Ghost at Digital Media Ghost. She writes about everything online and is published widely, with a focus on privacy concerns, specifically social sabotage.